Jovem Aprendiz | Young Apprentice
To promote the Young Apprentice Program provided by the NGO Viva Rio we developed an integrated communication campaign to reach companies and partners, generating new points of contact between their HR departments. With a campaign that involved online and offline media, corporate actions and HR events and press kits that celebrated new partnerships, the project emphasized youth integration and social inclusion through entry into the job market. www.malaguetacriativa.com.br
